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At 5Gstore.com, we have always strived to keep our customers informed on the latest developments that impact your purchasing decisions—especially when those changes involve pricing. Today, we’re spotlighting a recent announcement from Cradlepoint by Ericsson, one of our most trusted and top-selling brands. In a move that bucks typical inflation trends, Cradlepoint is lowering prices on several of their high-performance routers while increasing prices on some accessories.
What’s behind this price adjustment? While Cradlepoint has not released a formal statement, the shift aligns closely with recent changes to U.S. tariffs on China-made goods, which have significantly affected the cost of imported accessories. Meanwhile, the price drops on routers likely reflect internal strategy to remain competitive in a tightening market for enterprise connectivity solutions.
Let’s break down the details, the likely reasoning behind this move, and what it means for you as a Cradlepoint customer.
Cradlepoint by Ericsson Adjusts Prices Lower on Select Routers
If you’ve been considering upgrading to a new Cradlepoint router, now is a great time to act. Especially if you’re in need of a solution for your small office or home office. The E102 is a compact router that is ideally suited for enabling mission-critical employees to work from home or outside the office with the same services, security, and ease of management. These routers are now available at significantly reduced prices, making enterprise-grade connectivity more accessible than ever.
Here are the specific models seeing a price reduction:
- Cradlepoint E102 Router with 3-yr NetCloud Small Branch Essentials (BK03-0102C7C-GN)
- Old Price: $1,674.00 → New Price: $1,425.00
- Cradlepoint E102 Router with 5-yr NetCloud Small Branch Essentials (BK05-0102C7C-GN)
- Old Price: $2,474.00 → New Price: $2,225.00
- Cradlepoint E102 Router with 3-yr NetCloud Small Branch Essentials + Advanced (BKA3-0102C7C-GN)
- Old Price: $1,149.00 → New Price: $899.00
- Cradlepoint E102 Router with 5-yr NetCloud Small Branch Essentials + Advanced (BKA5-0102C7C-GN)
- Old Price: $1,599.00 → New Price: $1,349.00
These price reductions are significant—up to $250 off in some cases—making it more feasible for organizations to adopt or upgrade to Cradlepoint’s next-gen technology without compromising on quality or performance.
Cradlepoint by Ericsson Adjusts Prices Higher on Accessories
While routers are seeing price drops, some accessories have increased in price, most notably the following models:
- 170921-000 (Cradlepoint 25W Battery for use with E400, X20, E100, E110, X10)
- Old Price: $210.00 → New Price: $235.00
- 170848-000 (Cradlepoint Battery Pack for use with E100, E110, X10 Routers)
- Old Price: $149.00 → New Price: $229.00
These accessories are often sourced or assembled in countries affected by updated U.S. tariffs, specifically those applied to China-made electronics and components. This tariff increase, combined with rising production and shipping costs, is putting upward pressure on accessory pricing across the industry.
The increases, while not extreme in percentage terms, are noticeable and can add up when deploying devices across a large fleet or multiple locations. We encourage our customers to evaluate their accessory needs now, as further increases could be coming depending on global trade dynamics.
The Bigger Picture: Why the Shift?
There are two major dynamics at play here:
- Tariffs on Imports from China: In May 2024, the U.S. government implemented or increased tariffs on a range of Chinese-manufactured goods, including networking hardware, antennas, and accessory components. Accessories are more likely than routers to be fully or partially sourced from Chinese suppliers, which means accessories bear the brunt of tariff-related price hikes.
- Strategic Pricing on Core Products: Routers are Cradlepoint’s flagship offering. By reducing router pricing, Cradlepoint likely aims to:
- Increase adoption of their NetCloud-managed solutions.
- Stay competitive with Peplink, Sierra Wireless, Teltonika, and other enterprise router vendors.
- Expand their footprint into growing sectors like transportation, public safety, and industrial IoT, where budget constraints are often a key factor.
In short, Cradlepoint is absorbing some costs on the router side while passing through necessary increases on accessories, a strategy that still helps organizations deploy faster, more reliable networks without inflating the total cost of ownership too drastically.
How 5Gstore Helps You Stay Ahead
At 5Gstore, we actively monitor vendor pricing and market shifts to ensure you always have access to competitive pricing, accurate product details, and the support you need to make the right decisions. Here’s how we’re supporting you through this change:
- Updated pricing live now: All affected products have been updated on our site. You can view real-time prices and stock availability.
- Free U.S.-based tech support: All purchases include one year of free technical support from our highly trained, English-speaking staff.
- Open box and login-based discounts: Some routers and accessories are also available at a discount as open box items, and additional savings may be available to logged-in customers.
In Summary
Cradlepoint by Ericsson is adapting to a changing global environment. While accessories may be slightly more expensive due to unavoidable tariff impacts, the reduction in router pricing makes this a strategic win for customers looking to upgrade their networking infrastructure without exceeding budget.
Visit the links below to take advantage of the new pricing or speak with a 5Gstore expert to find the best solution for your organization:
If you’re ready to invest in a solution that balances performance, reliability, and long-term value, now is the time to explore what Cradlepoint has to offer.
